I checked Big Mac price in our Russian city…

imagesBig Mac price: I have found it interesting and I have also found it very important. The price of a Big Mac in Russia is much less than what you will pay in America. Now why is that? The burger is exactly the same. I mean exactly the same and having been a regional manager at one time for McDonald’s I can say, “They are exactly the same!”

I used The Big Max Index and information from the Economist and found that $4.62 cents buys you a Big Mac in America (Average price!). Then I found that they tell that Russia is selling them for $2.62…

So I walked up to the local McDonald’s and looked at the menu…

89 rubles is what I would pay! (Exact converted price below, at time I wrote this!)

bigmac

So the Russian price is pretty accurate…

That means I expect the American price to be just as accurate…

That means that Americans pay a hell of a lot more for exactly the same burger, from exactly the same company, exactly the same ingredients and exactly the same taste, flavor and quality. Exactly my point! Why?

Russia is not the cheapest place in the world for a Big Mac, but most of the world eats cheaper Big Macs than you do in America and that should be a warning sign to everyone and do not give me any bull about how some make more than others and some are in better countries than others and all that bull crap. The fact is that a Big Mac can be produced cheaper and sold profitably all over the world and we do not look around us as we spend way to much money for a product…

Good grief look at India: Big Mac $1.54, wish that price was back… (Though no beef usage might make a difference in that price!)

Make any excuse you want, but the eastern world eats cheaper Big Macs than the western world and I am here to tell you that while McDonald’s is hardly profitable in America it rocks and rolls profit wise in countries like China and Russia. I am not in the loop with McDonald’s as I use to be, but it seems as with most world companies, the eastern world is carrying McDonald’s, as with most western based companies and fueling their growth…

This McDonald’s near our home, just does a phenomenal business. It is attached to a mall and they make some serious gross sales and that translates into serious profits…

You should be thinking about what is real and ask a question, “Why do I pay so damn much for a Big Mac and those guys over there pay less than half what I pay?”

Now that is reality and GDP has no bearing on those feelings…

Post by Kyle Keeton
Windows to Russia…

About the Author

Russian_Village

A survivor of six heart attacks and a brain tumor, a grumpy bear of a man, whom has declared Russia as his new and wonderful home. His wife is a true Russian Sweet Pea of a girl and she puts up with this bear of a guy and keeps him in line. Thank God for my Sweet Pea and Russia.